Last week I went to a class regarding "sales crimes" (common mistakes even veterans can make in front of clients), and I want to discuss the "blogging crimes". One of the easiest and most effective ways for a blogger to gain more traffic is pay close attention to the title of his blog, it pays huge dividend over time yet it is so easy to forget when you are up at 3AM finishing up an entry like I am doing right now about wow gold.
A huge part of WOMs success is we have been putting out at least one entry per day for 3 years; as a result we have a lot of articles that potential readers can come across when they goggle. A very significant portion of WOMs traffic comes from google, and that is because a lot of our articles have "legs" to get cheap World of Warcraft Gold. As they may not do very well on the opening day, but over time they rack up a lot of hits from search engines to get cheap World of Warcraft Gold.
I will give you a great example of this. Say you are a casual player who never heard of WOM before, but you came across this tournament called "Intel Extreme Masters 4" on one of the forums, and want to find out more information about it. He searches for this term on Google, and voila, WOM is there on the front page. However, if he only searches for Intel Extreme Masters, many more sites (some with far better traffic) cover it, and we can not compete directly. That is why I used a more specific term in my title about wow gold, hoping to catch someone looking for specific information on the fourth tournament. You can not compete with bigger sites on common terms initially; you have to go for the specific terms.